AXOR Futures: The Power of Colours

  • The AXOR Futures digital event series presents its fourth edition.

With the kick-off theme “Precious Space”, the Hansgrohe Group’s design brand AXOR launched its new, digital platform AXOR Futures almost one year ago. The event series highlights new developments in architecture and design by bringing together renowned experts from various fields for an inspiring exchange on avant-garde topics. “With AXOR Futures, we offer exclusive insights into new ways of thinking about societal influences on interior and product design for a design-savvy public. With the fourth installment in the series, ‘The Power of Color’, we are examining the growing importance of color in design together with leading experts in the field,” says Anke Sohn, Head of Global Brand Marketing AXOR.

Today, the demand for unique objects, materials, and colors expressive of our personalities has grown into a global phenomenon, resulting in new opportunities for self-expression while posing new challenges and questions. In AXOR Futures Vol. 4 ‘The Power of Color’, AXOR invited renowned designers and trend scouts to explore these fascinating developments. Participating in the discussions on the complex interplay between personalization and design, how both might develop going forward, and the bathroom as a center of individuality, are: Judith van Vliet (Color Expert & Founder “The Color Authority”), Tristan Auer (Designer & Interior Designer), Benjamin Holzer (Head of Product Management AXOR).

The discussion round is available for on-demand viewing starting October 18, 2023:

Author: Bryan Groenendaal

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